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Convenience store sales forecasting - art before science?

Convenience store sales forecasting - art before science?
Convenience store sales forecasting - art before science?
The science of store location decision making and sales forecasting has received a huge degree of attention throughout retail management and retail geography research. This literature has focused on the conceptualisation of techniques for determining the optimal location and sales, primarily of the food supermarket.

1352-9633
15-18
Wood, Steve
c21cde08-332e-4002-93e2-aad09a7f4ea9
Browne, Sue
f3e92ca9-d628-4b7e-8317-521cff331a4b
Wood, Steve
c21cde08-332e-4002-93e2-aad09a7f4ea9
Browne, Sue
f3e92ca9-d628-4b7e-8317-521cff331a4b

Wood, Steve and Browne, Sue (2006) Convenience store sales forecasting - art before science? European Retail Digest, 51, 15-18.

Record type: Article

Abstract

The science of store location decision making and sales forecasting has received a huge degree of attention throughout retail management and retail geography research. This literature has focused on the conceptualisation of techniques for determining the optimal location and sales, primarily of the food supermarket.

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More information

Published date: 22 September 2006

Identifiers

Local EPrints ID: 178253
URI: http://eprints.soton.ac.uk/id/eprint/178253
ISSN: 1352-9633
PURE UUID: 3b3603ea-7f53-4228-91ff-6748c8dbbd29

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Date deposited: 28 Mar 2011 09:10
Last modified: 10 Dec 2021 18:57

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Contributors

Author: Steve Wood
Author: Sue Browne

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