Database economy and transnational cinema


Cubitt, Sean (2009) Database economy and transnational cinema. Studies In Australasian Cinema, 3, (2), 155-166. (doi:10.1386/sac.3.2.155/1).

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Description/Abstract

Digital or electronic cinemas are dependent on a global regime of standards covering such features as aspect ratios, colour gamuts, screen resolution, and compression-decompression algorithms. These standards are worked out by a variety of intersecting organisations representing a variety of interests. This paper argues that such standardisation is isomorphic with the convergence of biopolitical and commodity forms in an emergent political economy that can be described as a database economy. This infrastructure of standards and ordering principles constitutes an actually existing transnational public sphere. The paper discusses the possibilities for developing an alter-globalising pubic sphere in digital cinemas, testing three possible avenues: cinemas of the silent majority, new modes of distribution, and content-driven approaches. It concludes by asking whether vanguard practices of building new forms of cinema apparatus may be essential to the construction of alter-globalising transnational cinemas.

Item Type: Article
ISSNs: 1750-3175 (print)
1750-3183 (electronic)
Keywords: digital, transnational, cinema, technology, alter-globalization, public sphere
Subjects: P Language and Literature > PN Literature (General) > PN1993 Motion Pictures
Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Divisions: University Structure - Pre August 2011 > School of Art
ePrint ID: 179827
Date Deposited: 05 Apr 2011 08:28
Last Modified: 27 Mar 2014 19:33
URI: http://eprints.soton.ac.uk/id/eprint/179827

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