Conceptualising social CRM in SMEs

Harrigan, Paul (2011) Conceptualising social CRM in SMEs. In, Australian and New Zealand Marketing Association Conference (Submitted)

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Item Type:Conference or Workshop Item (Paper)
Subjects:H Social Sciences > H Social Sciences (General)
Divisions:University Structure - Pre August 2011 > School of Management
University Structure - Pre August 2011 > School of Law
ePrint ID:185425
URI:http://eprints.soton.ac.uk/id/eprint/185425
Deposited On:10 May 2011 14:46
Last Modified:15 Sep 2011 16:46

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