Conceptualising social CRM in SMEs
Harrigan, Paul (2011) Conceptualising social CRM in SMEs. In, Australian and New Zealand Marketing Association Conference (Submitted).
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| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | University Structure - Pre August 2011 > School of Management University Structure - Pre August 2011 > School of Law |
| Item ID: | 185425 |
| Date Deposited: | 10 May 2011 13:46 |
| Last Modified: | 15 Sep 2011 15:46 |
| Contributors: | Harrigan, Paul (Author) |
| Date: | November 2011 |
| Status: | Submitted |
| URI: | http://eprints.soton.ac.uk/id/eprint/185425 |
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