Moral Capital: It's strategic importance and measurement
Baden, Denise and Chipulu, M. (2013) Moral Capital: It's strategic importance and measurement. Strategic Management Journal
- Author's Original
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With the ascendancy of the notion of corporate social responsibility (CSR), the construct of moral capital is of increasing relevance to corporations and their stakeholders, for example as a means to measure some of the intangible outcomes of CSR. However, its use as a variable for research has been limited by a lack of conceptual development and lack of existing measures of moral capital. To address this lack, this paper locates moral capital within a conceptual body of literature in order to operationalize the construct. The validity of a moral capital scale is explored over five empirical studies incorporating multi-trait, multi-method validation. The Moral Capital Scale demonstrated internal consistency and construct validity, as evaluated through factor analysis, correlation with existing measures, and hypothesis testing.
|Subjects:||B Philosophy. Psychology. Religion > BJ Ethics
H Social Sciences > HF Commerce
|Divisions:||?? uos2011-F1-TR-OR ??
|Date Deposited:||06 Sep 2011 16:46|
|Last Modified:||31 Mar 2016 13:44|
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