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Warholian repetition and the viewer’s affective response to artworks from his Death and Disaster Series

Warholian repetition and the viewer’s affective response to artworks from his Death and Disaster Series
Warholian repetition and the viewer’s affective response to artworks from his Death and Disaster Series
In his Death and Disaster Series, Andy Warhol repeated gruesome images of suicides and car crashes. The artist’s use of repetition has been discussed extensively but not in terms of the direct impact on the viewer’s perceptual and cognitive processing. This paper considers the viewer’s affective experience resulting from repeated exposure to negative images in artworks from the series. We put forward an account of the potential affective experience of Warholian repetition based on existing experimental findings and by way of the artist’s own remarks on the relationship between repetition and affect.
andy warhol, repetition, affect, mere exposure effect, negative image
0024-094X
138-142
Kass, Jason
78b66f15-2ca3-4289-bad8-2e0f4e5605d7
Harland, E.J.
eb6ae114-8c41-4c8b-bb6c-8d17e0dfc4de
Donnelly, Nick
05c83b6b-ee8d-4c9d-85dc-c5dcd6b5427b
Kass, Jason
78b66f15-2ca3-4289-bad8-2e0f4e5605d7
Harland, E.J.
eb6ae114-8c41-4c8b-bb6c-8d17e0dfc4de
Donnelly, Nick
05c83b6b-ee8d-4c9d-85dc-c5dcd6b5427b

Kass, Jason, Harland, E.J. and Donnelly, Nick (2018) Warholian repetition and the viewer’s affective response to artworks from his Death and Disaster Series. Leonardo, 51 (2), 138-142.

Record type: Article

Abstract

In his Death and Disaster Series, Andy Warhol repeated gruesome images of suicides and car crashes. The artist’s use of repetition has been discussed extensively but not in terms of the direct impact on the viewer’s perceptual and cognitive processing. This paper considers the viewer’s affective experience resulting from repeated exposure to negative images in artworks from the series. We put forward an account of the potential affective experience of Warholian repetition based on existing experimental findings and by way of the artist’s own remarks on the relationship between repetition and affect.

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More information

Accepted/In Press date: 27 June 2015
Published date: 2018
Keywords: andy warhol, repetition, affect, mere exposure effect, negative image

Identifiers

Local EPrints ID: 378543
URI: http://eprints.soton.ac.uk/id/eprint/378543
ISSN: 0024-094X
PURE UUID: a68aaa84-8a01-423a-b3c1-25a6d0866207

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Date deposited: 08 Jul 2015 11:31
Last modified: 14 Mar 2024 20:24

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Contributors

Author: Jason Kass
Author: E.J. Harland
Author: Nick Donnelly

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