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Examining the role of relationally embedded networks in resource acquisition of British nonprofit organisations

Examining the role of relationally embedded networks in resource acquisition of British nonprofit organisations
Examining the role of relationally embedded networks in resource acquisition of British nonprofit organisations
As nonprofit and charity organizations face increasing competition, there have been growing interests in how nonprofit organizations conduct commercial activities to raise funds as well as grow their business. However, there is lack of prior research about market-oriented and/or commercial activities in the context of nonprofit business. This study examines the process of how nonprofit organizations use relationally embedded network ties to acquire financial, human, and human capital resources to fulfill their social mission and achieve business growth. The study investigates commercial activity of three U.K.-based nonprofit organizations using the case study method. The findings contribute to insights into components of network ties for acquiring three different network resources of financial, human, and human capital. Nonprofit organizations leverage social mission to improve their ability to acquire network resources. The findings also suggest the charity and social mission of nonprofit business enhance trustworthiness in relationally embedded network ties for resource acquisition.
0899-7640
1092-1115
Eng, Teck-Yong
349165eb-272c-4a7a-93b4-e2416ed4a537
Liu, Chih-Yao Gordon
aeed4a6c-1de0-42c0-bc7a-3b83536f8655
Sekhon, Yasmin K.
c3cc6379-3913-4288-820d-3e26aac12e88
Eng, Teck-Yong
349165eb-272c-4a7a-93b4-e2416ed4a537
Liu, Chih-Yao Gordon
aeed4a6c-1de0-42c0-bc7a-3b83536f8655
Sekhon, Yasmin K.
c3cc6379-3913-4288-820d-3e26aac12e88

Eng, Teck-Yong, Liu, Chih-Yao Gordon and Sekhon, Yasmin K. (2012) Examining the role of relationally embedded networks in resource acquisition of British nonprofit organisations. Nonprofit and Voluntary Sector Quarterly, 41 (6), 1092-1115. (doi:10.1177/0899764011427596).

Record type: Article

Abstract

As nonprofit and charity organizations face increasing competition, there have been growing interests in how nonprofit organizations conduct commercial activities to raise funds as well as grow their business. However, there is lack of prior research about market-oriented and/or commercial activities in the context of nonprofit business. This study examines the process of how nonprofit organizations use relationally embedded network ties to acquire financial, human, and human capital resources to fulfill their social mission and achieve business growth. The study investigates commercial activity of three U.K.-based nonprofit organizations using the case study method. The findings contribute to insights into components of network ties for acquiring three different network resources of financial, human, and human capital. Nonprofit organizations leverage social mission to improve their ability to acquire network resources. The findings also suggest the charity and social mission of nonprofit business enhance trustworthiness in relationally embedded network ties for resource acquisition.

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Published date: December 2012
Organisations: Centre for Digital, Interactive & Data Driven Marketing

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Local EPrints ID: 391540
URI: http://eprints.soton.ac.uk/id/eprint/391540
ISSN: 0899-7640
PURE UUID: 5c7b2374-60af-4809-8ab3-9abb75c0b1bc

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Date deposited: 22 Apr 2016 14:18
Last modified: 14 Mar 2024 23:30

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Contributors

Author: Teck-Yong Eng
Author: Chih-Yao Gordon Liu

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