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Various forms of value-based selling capability — Commentary on “Value-based selling: an organizational capability perspective”

Various forms of value-based selling capability — Commentary on “Value-based selling: an organizational capability perspective”
Various forms of value-based selling capability — Commentary on “Value-based selling: an organizational capability perspective”
0019-8501
113-114
Jaakkola, Matti
8b73957d-296c-4416-88fd-0cb4b0ddcb10
Frösén, Johanna
bebefa10-2441-42eb-a2ba-9c792cb86443
Tikkanen, Henrikki
d9952364-929c-4861-b2a3-0348aae4fba4
Jaakkola, Matti
8b73957d-296c-4416-88fd-0cb4b0ddcb10
Frösén, Johanna
bebefa10-2441-42eb-a2ba-9c792cb86443
Tikkanen, Henrikki
d9952364-929c-4861-b2a3-0348aae4fba4

Jaakkola, Matti, Frösén, Johanna and Tikkanen, Henrikki (2015) Various forms of value-based selling capability — Commentary on “Value-based selling: an organizational capability perspective”. Industrial Marketing Management, 45, 113-114. (doi:10.1016/j.indmarman.2015.02.022).

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More information

Accepted/In Press date: 15 December 2014
e-pub ahead of print date: 16 March 2015
Organisations: Southampton Business School

Identifiers

Local EPrints ID: 398040
URI: http://eprints.soton.ac.uk/id/eprint/398040
ISSN: 0019-8501
PURE UUID: 0373327d-10f7-4448-ab08-aef5c316afe2

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Date deposited: 14 Jul 2016 13:47
Last modified: 15 Mar 2024 01:27

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Contributors

Author: Matti Jaakkola
Author: Johanna Frösén
Author: Henrikki Tikkanen

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