Customer lifetime value and churn management: a survey and data mining approach


Lima, E., Baesens, B. and Mues, C. (2007) Customer lifetime value and churn management: a survey and data mining approach. In, 22nd European Conference on Operational Research EURO XXII, Prague, Czech Republic, 08 - 11 Jul 2007. Prague, Czech Republic,

Download

Full text not available from this repository.

Item Type: Conference or Workshop Item (Paper)
Related URLs:
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HA Statistics
Divisions: University Structure - Pre August 2011 > School of Management
ePrint ID: 51613
Date Deposited: 13 Oct 2008
Last Modified: 27 Mar 2014 18:34
URI: http://eprints.soton.ac.uk/id/eprint/51613

Actions (login required)

View Item View Item