UK Market for Animal Welfare Friendly Products. Market Structure, Survey of Available Products and Quality Assurance Schemes

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Description/Abstract

The publication brings together reports produced by the UK team of EU Welfare Quality research project, of the retailing work packaging 1.2 in subproject 1 during the first year of the project. Chapter 1 consists of a literature review of the construction of animal welfare in market and governmental terms in the UK. Chapter 2 describes the market structure of animal-based products in the UK which can be divided into the five product categories of beef, chicken, pork, egg and dairy. Chapter 3 reports the findings of a survey into the presence of welfare-friendly foodstuffs in the major retailers and other stores. Chapter 4 is a study of the non-retailer led labelling schemes, whose logos were found to accompany welfare-claims in the earlier retail study.