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Marketing farm animal welfare factsheet

Marketing farm animal welfare factsheet
Marketing farm animal welfare factsheet
For a long time legislation has been the commonest way of protecting farm animal welfare but more recently growing consumer demand both for quality food products and more ethical food production has meant that farm animal welfare is emerging as an area of potential added value for producers, retailers and other food chain actors. To support chain actors in their efforts, Welfare Quality® has been investigating the impact of these new consumer demands, and the current industry responses to them. Research carried out by Welfare Quality® in Norway, Sweden, the Netherlands, the UK, France and Italy looked at how animal welfare is mobilised from farm to supermarket shelf as a means of both achieving increased product value and broader ethical branding.
Welfare Quality
Roe, Emma J.
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Buller, Henry
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Roe, Emma J.
f7579e4e-3721-4046-a2d4-d6395f61c675
Buller, Henry
fe866b2a-3910-49ca-8f14-abd693a75dcb

Roe, Emma J. and Buller, Henry (2008) Marketing farm animal welfare factsheet Wageningen. Welfare Quality 2pp.

Record type: Monograph (Project Report)

Abstract

For a long time legislation has been the commonest way of protecting farm animal welfare but more recently growing consumer demand both for quality food products and more ethical food production has meant that farm animal welfare is emerging as an area of potential added value for producers, retailers and other food chain actors. To support chain actors in their efforts, Welfare Quality® has been investigating the impact of these new consumer demands, and the current industry responses to them. Research carried out by Welfare Quality® in Norway, Sweden, the Netherlands, the UK, France and Italy looked at how animal welfare is mobilised from farm to supermarket shelf as a means of both achieving increased product value and broader ethical branding.

Text
WQ_Retail_Factsheet_2008.pdf - Version of Record
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More information

Submitted date: June 2008
Published date: June 2008

Identifiers

Local EPrints ID: 58681
URI: http://eprints.soton.ac.uk/id/eprint/58681
PURE UUID: 9730b956-9a88-4edd-ba44-dbe8145f9640
ORCID for Emma J. Roe: ORCID iD orcid.org/0000-0003-4674-2133

Catalogue record

Date deposited: 18 Aug 2008
Last modified: 16 Mar 2024 03:55

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Contributors

Author: Emma J. Roe ORCID iD
Author: Henry Buller

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