Community and commodity in French Ontario

Budach, Gabriele, Roy, Sylvie and Heller, Monica (2003) Community and commodity in French Ontario. Language in Society, 32, (5), 603-627. (doi:10.1017/S0047404503325011).


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Linguistic minority movements have long adopted dominant discourses linking language and community. Analysis of two sites of discursive production in francophone Canada (literacy centers and a call center workplace in Ontario) shows that current socioeconomic changes challenge those discourses. Language and community are uncoupled and redefined as commodities with exchange value in the globalized market for services and information. “Community” serves mainly to legitimize struggles for privileged access to newly commodified linguistic and cultural resources.

Item Type: Article
Digital Object Identifier (DOI): doi:10.1017/S0047404503325011
Related URLs:
Keywords: Sociolinguistics, bilingualism, French in Canada, minority language, language and identity, language and economy
Subjects: P Language and Literature > PC Romance languages
Divisions : University Structure - Pre August 2011 > School of Humanities > Modern Languages
ePrint ID: 66037
Accepted Date and Publication Date:
Date Deposited: 22 Apr 2009
Last Modified: 31 Mar 2016 12:51

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