Entrepreneurial marketing in SMEs: the key capabilities of e-CRM


Harrigan, Paul, Ramsey, E. and Ibbotson, P. (2011) Entrepreneurial marketing in SMEs: the key capabilities of e-CRM. Journal of Research in Marketing and Entrepreneurship (In Press).

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Item Type: Article
ISSNs: 1471-5201 (print)
Related URLs:
    Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
    Divisions: University Structure - Pre August 2011 > School of Management
    Item ID: 71358
    Date Deposited: 05 Feb 2010
    Last Modified: 02 Mar 2012 13:18
    Contributors: Harrigan, Paul (Author)
    Ramsey, E. (Author)
    Ibbotson, P. (Author)
    Date: 2011
    Status: In Press
    URI: http://eprints.soton.ac.uk/id/eprint/71358

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