Entrepreneurial marketing in SMEs: the key capabilities of e-CRM


Harrigan, Paul, Ramsey, E. and Ibbotson, P. (2011) Entrepreneurial marketing in SMEs: the key capabilities of e-CRM. Journal of Research in Marketing and Entrepreneurship

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Item Type: Article
ISSNs: 1471-5201 (print)
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Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions : University Structure - Pre August 2011 > School of Management
ePrint ID: 71358
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2011In press
Date Deposited: 05 Feb 2010
Last Modified: 31 Mar 2016 13:02
URI: http://eprints.soton.ac.uk/id/eprint/71358

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