Items where Division is "Faculty of Business and Law > Southampton Management School > Marketing" and Year is 2011

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Number of items: 6.

Article

Freeman, Lynne and Greenacre, Luke (2011) An examination of socially destructive behaviors in group work. Journal of Marketing Education, 33, (1), 5-17. (doi:10.1177/0273475310389150).

Greenacre, Luke, Freeman, Lynne and Donald, Melissa (2011) Contrasting social network and tribal theories: an applied perspective. Journal of Business Research (doi:10.1016/j.jbusres.2011.12.015).

Harrigan, Paul and Hulbert, Bev (2011) How can marketing academics serve marketing practice? The New Marketing DNA as a model for marketing education. Journal of Marketing Education (doi:10.1177/0273475311420234).

Harrigan, Paul, Ramsey, Elaine and Ibbotson, Patrick (2011) Exploring and explaining SME marketing: investigating e-CRM using a mixed methods approach. Journal of Strategic Marketing (In Press).

Muir, Jonathan and Reynolds, Nina (2011) Product deletion: a critical overview and empirical insight into this process. Journal of General Management, 37, (1), 5-30.

h, p (2011) UNSPECIFIED x (Submitted).

This list was generated on Tue May 21 01:44:27 2013 BST.