Tutors as professional role models, with particular reference to undergraduate business education

Ottewill, Roger (2001) Tutors as professional role models, with particular reference to undergraduate business education. Higher Education Quarterly, 55 (4), 436-451.

Abstract

As part of the ongoing debate concerning the changing nature of the role of tutors in UK higher education, consideration needs to be given to their 'professionalism' in the broadest sense of the term. In popular vocational areas, such as undergraduate business education, it is important for tutors to reflect on the extent to which and manner in which they might serve as professional role models for students. Particular attention needs to be given to technical competence with respect to not only subject specialism but also pedagogic acumen and course management skills; standards; an ethical imperative; the exercise of autonomy; and reflective practice. Factors which inhibit tutors from acting as role models, such as academic traditions and countervailing pressures, and the implications for students also need to be taken into account.

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