Gaertner, Lowell, Sedikides, Constantine, Cai, Huajian and Brown, Jonathon D.
It's not weird, it's wrong: When researchers overlook underlying genotypes, they will not detect universal processes
Behavioral and Brain Sciences, 33, (2-3), . (doi:10.1017/S0140525X10000105). (PMID:20546667).
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We dispute Henrich et al.'s analysis of cultural differences at the level of a narrow behavioral-expression for assessing a universalist argument. When Researchers Overlook uNderlying Genotypes (WRONG), they fail to detect universal processes that generate observed differences in expression. We reify this position with our own cross-cultural research on self-enhancement and self-esteem.
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