Harrigan, Paul, Ramsey, Elaine and Ibbotson, Patrick (2011) Exploring and explaining SME marketing: investigating e-CRM using a mixed methods approach. Journal of Strategic Marketing. (In Press)
Record type:
Article
More information
Accepted/In Press date: 2011
Organisations:
Centre for Relational Leadership & Change
Identifiers
Local EPrints ID: 177073
URI: http://eprints.soton.ac.uk/id/eprint/177073
ISSN: 0965-254X
PURE UUID: dbf87b57-1741-40df-9829-04b5d731c5f7
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Date deposited: 15 Mar 2011 14:13
Last modified: 14 Mar 2024 02:42
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Contributors
Author:
Paul Harrigan
Author:
Elaine Ramsey
Author:
Patrick Ibbotson
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