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Using projective techniques in SME marketing research

Using projective techniques in SME marketing research
Using projective techniques in SME marketing research
1352-2752
Harrigan, Paul
5b2e06f8-2065-4ed4-a5c6-f0e5601fbc4a
Ramsey, Elaine
2ee97a35-0035-42dc-945b-5c9fc212f8a5
Ibbotson, Patrick
514a461e-405f-4957-bf6d-38bbc3d09581
Harrigan, Paul
5b2e06f8-2065-4ed4-a5c6-f0e5601fbc4a
Ramsey, Elaine
2ee97a35-0035-42dc-945b-5c9fc212f8a5
Ibbotson, Patrick
514a461e-405f-4957-bf6d-38bbc3d09581

Harrigan, Paul, Ramsey, Elaine and Ibbotson, Patrick (2011) Using projective techniques in SME marketing research. Qualitative Market Research. (Submitted)

Record type: Article
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Submitted date: 2011

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Local EPrints ID: 177081
URI: http://eprints.soton.ac.uk/id/eprint/177081
ISSN: 1352-2752
PURE UUID: 24a3698c-29b9-4af7-9bc9-32bf469ddd12

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Date deposited: 15 Mar 2011 11:49
Last modified: 14 Mar 2024 02:42

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Contributors

Author: Paul Harrigan
Author: Elaine Ramsey
Author: Patrick Ibbotson

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