Conceptualising social CRM in SMEs


Harrigan, Paul (2011) Conceptualising social CRM in SMEs At Australian and New Zealand Marketing Association Conference.

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Item Type: Conference or Workshop Item (Paper)
Venue - Dates: Australian and New Zealand Marketing Association Conference, 0000-02-01
Subjects:
ePrint ID: 185425
Date :
Date Event
November 2011Submitted
Date Deposited: 10 May 2011 13:46
Last Modified: 18 Apr 2017 02:17
Further Information:Google Scholar
URI: http://eprints.soton.ac.uk/id/eprint/185425

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