The University of Southampton
University of Southampton Institutional Repository

Using stated preference discrete choice modelling to inform health care decision-making: a pilot study of breast screening participation

Gerard, Karen, Shanahan, Marian and Louviere, Jordan (2003) Using stated preference discrete choice modelling to inform health care decision-making: a pilot study of breast screening participation Applied Economics, 35, (9), pp. 1073-1085. (doi:10.1080/0003684032000081348).

Record type: Article


This study was an important start to explore the feasibility of applying stated preference discrete choice modelling (SPDCM) for use in developing breast screening participation enhancement strategies. It needs to be followed by further research to establish model validity and authoritative results. In the meantime a random effects binary probit choice model was estimated using a main effects with selected 2-way interaction design and a convenience sample of Australian breast cancer screening participants. A response rate of 48% was obtained. Clear preferences for different service configurations were revealed and used to demonstrate how potential strategies to enhance future participation rates of women placed on routine recall could be identified. As anticipated accuracy of screening was the most important attribute of the service to influence the probability of uptake but others were screening time, travel time, information about screening benefits and the desire for privacy lending support to the view that benefit assessment goes beyond health factors. In summary, the SPDCM approach can be regarded as a judicious approach for helping decision-makers improve screening participation.

Full text not available from this repository.

More information

Published date: January 2003
Keywords: discrete choice, modelling, breast screening, preference, health care decision making


Local EPrints ID: 19110
ISSN: 0003-6846
PURE UUID: a5c6b157-eeb8-4002-9740-2eef920998e0

Catalogue record

Date deposited: 03 Jan 2006
Last modified: 17 Jul 2017 16:33

Export record



Author: Karen Gerard
Author: Marian Shanahan
Author: Jordan Louviere

University divisions

Download statistics

Downloads from ePrints over the past year. Other digital versions may also be available to download e.g. from the publisher's website.

View more statistics

Atom RSS 1.0 RSS 2.0

Contact ePrints Soton:

ePrints Soton supports OAI 2.0 with a base URL of

This repository has been built using EPrints software, developed at the University of Southampton, but available to everyone to use.

We use cookies to ensure that we give you the best experience on our website. If you continue without changing your settings, we will assume that you are happy to receive cookies on the University of Southampton website.