Look on the bright side: a comparison of positive and negative role models in business ethics education
Look on the bright side: a comparison of positive and negative role models in business ethics education
This paper presents three studies that evaluate the effectiveness of positive vs. negative role models of business in terms of increasing ethical intentions among business students. Results were consistent with the hypothesis that teaching business ethics using real-life examples of ethics failures can have the unintended consequence of increasing cynicism and 'norming' unethical behaviour resulting in less ethical behavioural intentions. However, exposure to more positive role models of ethical businesses increases trust in business, and makes ethical behaviour in business seem more attainable, thus increasing students’ confidence in their ability to adopt ethical business practices in their future working life.
business ethics education, ethical intentions, norms, role models, self-fulfilling prophesies
154-170
Baden, Denise
daad83b9-c537-4d3c-bab6-548b841f23b5
1 June 2014
Baden, Denise
daad83b9-c537-4d3c-bab6-548b841f23b5
Baden, Denise
(2014)
Look on the bright side: a comparison of positive and negative role models in business ethics education.
Academy of Management Learning & Education, 13 (2), .
(doi:10.5465/amle.2012.0251).
Abstract
This paper presents three studies that evaluate the effectiveness of positive vs. negative role models of business in terms of increasing ethical intentions among business students. Results were consistent with the hypothesis that teaching business ethics using real-life examples of ethics failures can have the unintended consequence of increasing cynicism and 'norming' unethical behaviour resulting in less ethical behavioural intentions. However, exposure to more positive role models of ethical businesses increases trust in business, and makes ethical behaviour in business seem more attainable, thus increasing students’ confidence in their ability to adopt ethical business practices in their future working life.
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Accepted/In Press date: 10 May 2013
e-pub ahead of print date: 1 June 2014
Published date: 1 June 2014
Keywords:
business ethics education, ethical intentions, norms, role models, self-fulfilling prophesies
Organisations:
Centre for Relational Leadership & Change
Identifiers
Local EPrints ID: 196375
URI: http://eprints.soton.ac.uk/id/eprint/196375
ISSN: 1537-260X
PURE UUID: bdd8e6c9-fc51-4797-9b5a-0e123babadc1
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Date deposited: 06 Sep 2011 16:50
Last modified: 15 Mar 2024 02:57
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