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A Categorisation of Cloud Computing Business Models

Chang, Victor, Bacigalupo, David, Wills, Gary and De Roure, David (2010) A Categorisation of Cloud Computing Business Models At CCGrid 2010, The 10th IEEE/ACM International Symposium on Cluster, Cloud and Grid Computing, Australia. 17 - 20 May 2010. , pp. 509-512.

Record type: Conference or Workshop Item (Poster)


This paper reviews current cloud computing business models and presents proposals on how organisations can achieve sustainability by adopting appropriate models. We classify cloudcomputing business models into eight types: (1) Service Provider and Service Orientation; (2) Support and Services Contracts; (3) In-House Private Clouds; (4) All-In-One Enterprise Cloud; (5) One-Stop Resources and Services; (6) Government Funding; (7) Venture Capitals; and (8) Entertainment and Social Networking. Using the Jericho Forum’s ‘Cloud Cube Model’ (CCM), the paper presents a summary of the eight business models. We discuss how the CCM fits into each business model, and then based on this discuss each business model’s strengths and weaknesses. We hope adopting an appropriate cloud computing business model will help organisations investing in this technology to stand firm in the economic downturn.

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Published date: 1 February 2010
Additional Information: Event Dates: May 17-20
Venue - Dates: CCGrid 2010, The 10th IEEE/ACM International Symposium on Cluster, Cloud and Grid Computing, Australia, 2010-05-17 - 2010-05-20
Keywords: Cloud Computing Business Models, A Categorisation of Cloud Computing Business Models, Cloud Cube Model.
Organisations: Electronic & Software Systems


Local EPrints ID: 268751
PURE UUID: b0d8dc21-76e4-4e55-9196-b6d6bde2ae1a
ORCID for Gary Wills: ORCID iD
ORCID for David De Roure: ORCID iD

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Date deposited: 18 Mar 2010 01:54
Last modified: 18 Jul 2017 06:52

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Author: Victor Chang
Author: David Bacigalupo
Author: Gary Wills ORCID iD
Author: David De Roure ORCID iD

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