The University of Southampton
University of Southampton Institutional Repository

Development of a conceptual framework for supporting gender inclusivity in games

Ibrahim, Roziana, Wills, Gary and Gilbert, Lester (2011) Development of a conceptual framework for supporting gender inclusivity in games At IADIS International Conference Game and Entertainment Technologies 2011, Italy. 22 - 24 Jul 2011.

Record type: Conference or Workshop Item (Paper)


Despite the dramatic growth of gender and games research, many challenges remain in designing a more gender-inclusive game. This paper addresses the problem of how to support gender-inclusivity in games by incorporating existing theories in games and gender. Existing research in games and gender tend to focus on finding out how each gender plays and their preferences in games. However, there is little evidence that researchers have approached the issue of gender inclusivity in games with the intent of building a cohesive understanding of gender inclusivity in games and the relationships that exist between the different dimensions and components. This research sought to identify emerging themes and components for supporting gender inclusivity in games based on findings from games and gender research. Consequently, the aim of this research is to develop an integrative framework that can support gender inclusivity in games. Analysis of existing research findings in games and gender produced 2 unique components lists with a total of 8 themes and 32 components relevant to gender inclusivity in games. Further classification and synthesization demonstrate that the proposed framework can be determined by 3 dimensions and 12 components. On-going research is being planned for experiments to validate the framework through expert evaluation, game experiment and game design projects.

Full text not available from this repository.

More information

Submitted date: 22 July 2011
Additional Information: Event Dates: 22nd - 24th July 2011
Venue - Dates: IADIS International Conference Game and Entertainment Technologies 2011, Italy, 2011-07-22 - 2011-07-24
Organisations: Electronic & Software Systems


Local EPrints ID: 272129
PURE UUID: 47af8d02-8b85-4688-a03b-5a44cd123fca
ORCID for Gary Wills: ORCID iD

Catalogue record

Date deposited: 28 Mar 2011 11:32
Last modified: 18 Jul 2017 06:34

Export record


Author: Roziana Ibrahim
Author: Gary Wills ORCID iD
Author: Lester Gilbert

University divisions

Download statistics

Downloads from ePrints over the past year. Other digital versions may also be available to download e.g. from the publisher's website.

View more statistics

Atom RSS 1.0 RSS 2.0

Contact ePrints Soton:

ePrints Soton supports OAI 2.0 with a base URL of

This repository has been built using EPrints software, developed at the University of Southampton, but available to everyone to use.

We use cookies to ensure that we give you the best experience on our website. If you continue without changing your settings, we will assume that you are happy to receive cookies on the University of Southampton website.