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Methodology for Impact Analysis of the Mobile Web in Developing Countries: a Pilot Study in Nairobi, Kenya

Methodology for Impact Analysis of the Mobile Web in Developing Countries: a Pilot Study in Nairobi, Kenya
Methodology for Impact Analysis of the Mobile Web in Developing Countries: a Pilot Study in Nairobi, Kenya
In this paper, we describe an impact analysis methodology to measure the impact of the Mobile Web in developing nations. This methodology is needed to anticipate the effects of the Mobile Web on society. Moreover, it can guide advancement of Mobile Web technology to better serve its users. In May 2010, a pilot study to test the methodology was carried out in Nairobi, Kenya. There were 47 students from 3 leading universities participated in the study. Questionnaires were used to ask how they used the Mobile Web, its impact on their lives, as well as their skills to develop Mobile Web applications. 35 of them were interviewed to explore more information. Semi structured interviews were also conducted to 7 entrepreneurs from informal settlement areas. Lessons learned from this pilot study were used to refine the methodology, which is based on our Framework of Mobile Web Uptake (FMWU). The methodology covers indicators to be measured, as well as stakeholders associated with each indicator. These indicators are grouped into components of Mobile Web uptake, and their relationships are showed in the Model of Mobile Web Uptake (MMWU).
Web Science, Mobile Web, Methodology, Developing World
Purwandari, Betty
4dcb303b-61f6-45bd-b234-2c97d26f5d77
Hall, Wendy
11f7f8db-854c-4481-b1ae-721a51d8790c
Wills, Gary
3a594558-6921-4e82-8098-38cd8d4e8aa0
Purwandari, Betty
4dcb303b-61f6-45bd-b234-2c97d26f5d77
Hall, Wendy
11f7f8db-854c-4481-b1ae-721a51d8790c
Wills, Gary
3a594558-6921-4e82-8098-38cd8d4e8aa0

Purwandari, Betty, Hall, Wendy and Wills, Gary (2011) Methodology for Impact Analysis of the Mobile Web in Developing Countries: a Pilot Study in Nairobi, Kenya. ACM Web Science Conference 2011, , Koblenz, Germany. 14 - 17 Jun 2011.

Record type: Conference or Workshop Item (Poster)

Abstract

In this paper, we describe an impact analysis methodology to measure the impact of the Mobile Web in developing nations. This methodology is needed to anticipate the effects of the Mobile Web on society. Moreover, it can guide advancement of Mobile Web technology to better serve its users. In May 2010, a pilot study to test the methodology was carried out in Nairobi, Kenya. There were 47 students from 3 leading universities participated in the study. Questionnaires were used to ask how they used the Mobile Web, its impact on their lives, as well as their skills to develop Mobile Web applications. 35 of them were interviewed to explore more information. Semi structured interviews were also conducted to 7 entrepreneurs from informal settlement areas. Lessons learned from this pilot study were used to refine the methodology, which is based on our Framework of Mobile Web Uptake (FMWU). The methodology covers indicators to be measured, as well as stakeholders associated with each indicator. These indicators are grouped into components of Mobile Web uptake, and their relationships are showed in the Model of Mobile Web Uptake (MMWU).

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More information

Published date: 14 June 2011
Additional Information: Event Dates: 14-17 June 2011
Venue - Dates: ACM Web Science Conference 2011, , Koblenz, Germany, 2011-06-14 - 2011-06-17
Keywords: Web Science, Mobile Web, Methodology, Developing World
Organisations: Web & Internet Science, Electronic & Software Systems

Identifiers

Local EPrints ID: 272591
URI: http://eprints.soton.ac.uk/id/eprint/272591
PURE UUID: ddebea2a-0168-48c8-8861-12fe98b3937f
ORCID for Wendy Hall: ORCID iD orcid.org/0000-0003-4327-7811
ORCID for Gary Wills: ORCID iD orcid.org/0000-0001-5771-4088

Catalogue record

Date deposited: 23 Jul 2011 10:20
Last modified: 15 Mar 2024 02:51

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Contributors

Author: Betty Purwandari
Author: Wendy Hall ORCID iD
Author: Gary Wills ORCID iD

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