DVC and the management of consumer desire
DVC and the management of consumer desire
Denegri-Knott, Janice
db2bfb78-a91f-4fa0-a15a-a611c41e3c19
Molesworth, Mike
48a49a79-1d99-4120-b0aa-578e42541724
July 2012
Denegri-Knott, Janice
db2bfb78-a91f-4fa0-a15a-a611c41e3c19
Molesworth, Mike
48a49a79-1d99-4120-b0aa-578e42541724
Denegri-Knott, Janice and Molesworth, Mike
(2012)
DVC and the management of consumer desire.
Academy of Marketing Conference, Southampton, United Kingdom.
01 - 04 Jul 2012.
Record type:
Conference or Workshop Item
(Paper)
This record has no associated files available for download.
More information
Published date: July 2012
Venue - Dates:
Academy of Marketing Conference, Southampton, United Kingdom, 2012-07-01 - 2012-07-04
Organisations:
Centre for Relational Leadership & Change
Identifiers
Local EPrints ID: 364259
URI: http://eprints.soton.ac.uk/id/eprint/364259
PURE UUID: 3de50ac1-299c-4744-a2a0-bc17b3f222fe
Catalogue record
Date deposited: 14 Apr 2014 10:42
Last modified: 11 Dec 2021 04:04
Export record
Contributors
Author:
Janice Denegri-Knott
Author:
Mike Molesworth
Download statistics
Downloads from ePrints over the past year. Other digital versions may also be available to download e.g. from the publisher's website.
View more statistics