Trusting technical change in call centres

Prichard, J., Turnbull, J., Halford, S. and Pope, C. (2014) Trusting technical change in call centres Work Employment & Society, pp. 1-17. (doi:10.1177/0950017013510763).


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Technical change is an on-going organizational challenge in call centres. While new technologies continually promise enhanced performance, not least by extending managerial control, the implementation of these technologies is an emergent process that requires effort by workers to establish new routines that embed innovations into everyday work. This article considers the role that trust may play in this process. Drawing on a theoretical framework which conceptualizes trust as an organizing principle of organizational activity, and placing this in a wider context where trust may be understood as an element of normative control in the workplace, the role of trust in technical innovation in three healthcare call centres is explored. The research reveals heterogeneous trusting relations between managers, staff and technical systems shaping the process of change and suggests that whilst managerialist efforts to generate trust maybe one element of this, the operation of trust at work is more complex.

Item Type: Article
Digital Object Identifier (DOI): doi:10.1177/0950017013510763
ISSNs: 0950-0170 (print)
Keywords: call centres, control, trust
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
R Medicine > RA Public aspects of medicine
T Technology > T Technology (General)
Organisations: Faculty of Health Sciences, Social Sciences
ePrint ID: 366227
Date :
Date Event
3 June 2014Published
Date Deposited: 27 Jun 2014 13:26
Last Modified: 17 Apr 2017 13:37
Further Information:Google Scholar

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