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Will privacy barriers limit the uptake of intelligent transport systems?

Will privacy barriers limit the uptake of intelligent transport systems?
Will privacy barriers limit the uptake of intelligent transport systems?
Intelligent Transport Systems (ITS) have the potential to increase road-network capacities, reduce congestion and pollution, create shorter and more predictable journey times and significantly improve road-user safety. However, these technologies will also have the ability to track a citizen’s every move, extracting information about their daily lives. This data could range from information about the user’s driving style, to exactly where their vehicle was at any given time in its lifetime, right down to the radio station the driver listens to. It has been argued that privacy invasions caused by ITS will have a damaging effect on society, creating a ‘Big Brother’ or panopticon state.

For these fears to be fulfilled, it needs to be the case that future users are not only concerned about the privacy impacts of ITS, but that the ITS will actually cause users to change their travel behaviour. This research examines the results of both a survey of 993 people across four culturally diverse European countries (the UK, Greece, Austria and the Netherlands). The survey primarily seeks to interrogate the factors influencing a future ITS user’s privacy concerns, their stated behavioural intention and their actual privacy behaviour.

The results of this research show that privacy concerns could play a significant role in limiting the voluntary uptake rate of the technology. While this may not be critical to the success of all future ITS, future ITS which require high penetration rates to be successful will definitely need to consider the privacy aspects of their system. This research also indicates that when a future ITS user is required to decide whether to disclose their personal information, they will be influenced significantly
more by their demographics and the potential risks associated with disclosing the information than the rewards that are on offer. This means that ITS developers should attempt to use less sensitive data where possible, consider using a more trusted organisation to collect and store the required information and also consider the user’s perception on how secure a transfer method is.
Cruickshanks, Scott
0f120b5d-2fa7-43c0-8cbd-e948893bb829
Cruickshanks, Scott
0f120b5d-2fa7-43c0-8cbd-e948893bb829
Waterson, Benedict
60a59616-54f7-4c31-920d-975583953286

(2013) Will privacy barriers limit the uptake of intelligent transport systems? University of Southampton, Engineering and the Environment, Doctoral Thesis, 233pp.

Record type: Thesis (Doctoral)

Abstract

Intelligent Transport Systems (ITS) have the potential to increase road-network capacities, reduce congestion and pollution, create shorter and more predictable journey times and significantly improve road-user safety. However, these technologies will also have the ability to track a citizen’s every move, extracting information about their daily lives. This data could range from information about the user’s driving style, to exactly where their vehicle was at any given time in its lifetime, right down to the radio station the driver listens to. It has been argued that privacy invasions caused by ITS will have a damaging effect on society, creating a ‘Big Brother’ or panopticon state.

For these fears to be fulfilled, it needs to be the case that future users are not only concerned about the privacy impacts of ITS, but that the ITS will actually cause users to change their travel behaviour. This research examines the results of both a survey of 993 people across four culturally diverse European countries (the UK, Greece, Austria and the Netherlands). The survey primarily seeks to interrogate the factors influencing a future ITS user’s privacy concerns, their stated behavioural intention and their actual privacy behaviour.

The results of this research show that privacy concerns could play a significant role in limiting the voluntary uptake rate of the technology. While this may not be critical to the success of all future ITS, future ITS which require high penetration rates to be successful will definitely need to consider the privacy aspects of their system. This research also indicates that when a future ITS user is required to decide whether to disclose their personal information, they will be influenced significantly
more by their demographics and the potential risks associated with disclosing the information than the rewards that are on offer. This means that ITS developers should attempt to use less sensitive data where possible, consider using a more trusted organisation to collect and store the required information and also consider the user’s perception on how secure a transfer method is.

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More information

Published date: November 2013
Organisations: University of Southampton, Transportation Group

Identifiers

Local EPrints ID: 368723
URI: http://eprints.soton.ac.uk/id/eprint/368723
PURE UUID: a7a3c675-8a12-4087-ac9a-e9bd34b263e3
ORCID for Benedict Waterson: ORCID iD orcid.org/0000-0001-9817-7119

Catalogue record

Date deposited: 24 Oct 2014 12:34
Last modified: 06 Jun 2018 12:57

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Contributors

Author: Scott Cruickshanks
Thesis advisor: Benedict Waterson ORCID iD

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