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The business marketing course

The business marketing course
The business marketing course
0471877220
John Wiley & Sons
Ford, David
bc39b6fe-989b-4177-aa2a-906dcd828a99
Berthon, Pierre
60a654d1-d439-4c83-ae32-3daba3e6deab
Brown, Steve
b4aaf64c-2032-4715-a9ea-ef5e604b5de1
Gadde, Lars-Erik
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Håkansson, Håkan
f401376a-f12a-42f5-b959-6bf0c766a31e
Naude, Peter
68f1d945-8643-492c-844f-49c0f840cb5c
Ritter, Thomas
4133414c-a5be-4d28-b46a-83c428deaaf4
Snehota, Ivan
44f5b2ab-b8e6-49de-ae7a-b9175d9c0ee4
Ford, David
bc39b6fe-989b-4177-aa2a-906dcd828a99
Berthon, Pierre
60a654d1-d439-4c83-ae32-3daba3e6deab
Brown, Steve
b4aaf64c-2032-4715-a9ea-ef5e604b5de1
Gadde, Lars-Erik
0f7b57f5-694e-43b5-8568-a86192b6fe43
Håkansson, Håkan
f401376a-f12a-42f5-b959-6bf0c766a31e
Naude, Peter
68f1d945-8643-492c-844f-49c0f840cb5c
Ritter, Thomas
4133414c-a5be-4d28-b46a-83c428deaaf4
Snehota, Ivan
44f5b2ab-b8e6-49de-ae7a-b9175d9c0ee4

Ford, David, Berthon, Pierre, Brown, Steve, Gadde, Lars-Erik, Håkansson, Håkan, Naude, Peter, Ritter, Thomas and Snehota, Ivan (2002) The business marketing course , Chichester, UK. John Wiley & Sons, 254pp.

Record type: Book

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More information

Published date: 2002
Organisations: Management, Decision Analytics & Risk

Identifiers

Local EPrints ID: 37157
URI: http://eprints.soton.ac.uk/id/eprint/37157
ISBN: 0471877220
PURE UUID: 6b3f017c-a3f4-41da-8040-88e7702d47b3

Catalogue record

Date deposited: 25 May 2006
Last modified: 08 Mar 2024 17:42

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Contributors

Author: David Ford
Author: Pierre Berthon
Author: Steve Brown
Author: Lars-Erik Gadde
Author: Håkan Håkansson
Author: Peter Naude
Author: Thomas Ritter
Author: Ivan Snehota

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