The role of operations strategy in creating and sustaining strategic resonance


Brown, Steve (2000) The role of operations strategy in creating and sustaining strategic resonance At POMS 2000: Expanding the Boundaries of POM. 01 - 04 Apr 2000.

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Description/Abstract

The need to see manufacturing as strategic has gained in popularity and importance since Skinner’s major contribution. However, many publications concentrate on how manufacturing capabilities need to be Lean, Agile and to satisfy requirements of Mass Customization but say little in terms of how operations strategy contributes to achieving these, and other capabilities. This paper provides evidence of plants within firms that create and sustain strategic resonance – a dynamic process ensuring continuous linkages and harmonization between: the market and the firm's operations capabilities and the firm’s strategy and its operations capabilities. The paper concludes that operations strategy is a vital factor and that, in large firms, strategy needs to be plant-specific

Item Type: Conference or Workshop Item (Paper)
Venue - Dates: POMS 2000: Expanding the Boundaries of POM, 2000-04-01 - 2000-04-04
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ePrint ID: 37212
Date :
Date Event
2000Published
Date Deposited: 23 Apr 2007
Last Modified: 16 Apr 2017 22:03
Further Information:Google Scholar
URI: http://eprints.soton.ac.uk/id/eprint/37212

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