Hidden needs: comparing ethnography and focus groups
Hidden needs: comparing ethnography and focus groups
Baxter, D.
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Szwejczewski, M.
33e58252-7f58-413d-a731-227643261a5b
Koners, U.
d7f5c935-b628-4221-ad98-4a7dddb1f1bd
June 2013
Baxter, D.
a7d6ba3f-370f-493d-9202-218d5e6dfc54
Szwejczewski, M.
33e58252-7f58-413d-a731-227643261a5b
Koners, U.
d7f5c935-b628-4221-ad98-4a7dddb1f1bd
Baxter, D., Szwejczewski, M. and Koners, U.
(2013)
Hidden needs: comparing ethnography and focus groups.
20th International Product Development Management Conference, Paris, France.
22 - 24 Jun 2013.
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Conference or Workshop Item
(Paper)
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Published date: June 2013
Venue - Dates:
20th International Product Development Management Conference, Paris, France, 2013-06-22 - 2013-06-24
Organisations:
Southampton Business School
Identifiers
Local EPrints ID: 377645
URI: http://eprints.soton.ac.uk/id/eprint/377645
PURE UUID: 7ae26b35-d633-4d0c-91ce-9547516f9d0f
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Date deposited: 09 Jun 2015 14:25
Last modified: 12 Dec 2021 04:04
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Contributors
Author:
M. Szwejczewski
Author:
U. Koners
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