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Ethical marketing in Singapore, Malaysia, and Thailand

Ethical marketing in Singapore, Malaysia, and Thailand
Ethical marketing in Singapore, Malaysia, and Thailand
978-0-0810-0097-7
Elsevier
Chen, Cheng-Hao Steve
ca6a7919-470e-4e57-9d40-c384fb0ec127
Nguyen, Bang
7b8e2610-577a-4f04-917b-ffe20fd620c8
Wu, Meng-Shan
22cf1809-96a2-4076-86b3-746000b5f3bd
Melewar, T.C
6ae3581f-e9db-4405-8d94-2e0225d096f2
Nguyen, Bang
Rowley, Chris
Chen, Cheng-Hao Steve
ca6a7919-470e-4e57-9d40-c384fb0ec127
Nguyen, Bang
7b8e2610-577a-4f04-917b-ffe20fd620c8
Wu, Meng-Shan
22cf1809-96a2-4076-86b3-746000b5f3bd
Melewar, T.C
6ae3581f-e9db-4405-8d94-2e0225d096f2
Nguyen, Bang
Rowley, Chris

Chen, Cheng-Hao Steve, Nguyen, Bang, Wu, Meng-Shan and Melewar, T.C (2015) Ethical marketing in Singapore, Malaysia, and Thailand. In, Nguyen, Bang and Rowley, Chris (eds.) Ethical and Social Marketing in Asia. Elsevier.

Record type: Book Section

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Published date: February 2015
Organisations: Centre for Digital, Interactive & Data Driven Marketing

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Local EPrints ID: 382605
URI: http://eprints.soton.ac.uk/id/eprint/382605
ISBN: 978-0-0810-0097-7
PURE UUID: 0140d486-f61f-4ae9-a23c-b64eae349925

Catalogue record

Date deposited: 29 Oct 2015 14:25
Last modified: 17 Jul 2017 20:20

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