Charismatic Leadership as a Driver of Sales-Marketing Collaboration
Charismatic Leadership as a Driver of Sales-Marketing Collaboration
European Marketing Academy Conference
Dewsnap, Belinda
b95be708-f742-48d8-b868-916c95809539
Farrell, Andrew
9e84f894-53b6-4025-8038-4890e1f1548a
Boso, Nathaniel
bdc2f29b-7934-4d91-a5ec-dd37a5c4ee30
31 May 2011
Dewsnap, Belinda
b95be708-f742-48d8-b868-916c95809539
Farrell, Andrew
9e84f894-53b6-4025-8038-4890e1f1548a
Boso, Nathaniel
bdc2f29b-7934-4d91-a5ec-dd37a5c4ee30
Dewsnap, Belinda, Farrell, Andrew and Boso, Nathaniel
(2011)
Charismatic Leadership as a Driver of Sales-Marketing Collaboration.
In European Marketing Academy Conference.
European Marketing Academy Conference..
Record type:
Conference or Workshop Item
(Paper)
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More information
Published date: 31 May 2011
Organisations:
Digital and Data Driven Marketing
Identifiers
Local EPrints ID: 408964
URI: http://eprints.soton.ac.uk/id/eprint/408964
PURE UUID: a22aed70-5276-475e-a0b6-3c2d5bd42b88
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Date deposited: 28 May 2017 04:05
Last modified: 13 Jul 2022 16:40
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Contributors
Author:
Belinda Dewsnap
Author:
Andrew Farrell
Author:
Nathaniel Boso
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