Influences of culture and language: intentional or unintentional switch of thinking pattern
Influences of culture and language: intentional or unintentional switch of thinking pattern
131-132
Academy of Marketing Science
Wang, Weisha
3b06920a-f578-41b8-a356-7e2da53d3bf6
Cui, Charles
35e52cbe-d239-4e7d-9f98-d5190e88dc14
2011
Wang, Weisha
3b06920a-f578-41b8-a356-7e2da53d3bf6
Cui, Charles
35e52cbe-d239-4e7d-9f98-d5190e88dc14
Wang, Weisha and Cui, Charles
(2011)
Influences of culture and language: intentional or unintentional switch of thinking pattern.
In The Customer is Not Always Right? Marketing Orientations in a Dynamic Business World: Proceedings of the 2011 World Marketing Congress.
Academy of Marketing Science.
.
Record type:
Conference or Workshop Item
(Paper)
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Published date: 2011
Identifiers
Local EPrints ID: 413198
URI: http://eprints.soton.ac.uk/id/eprint/413198
PURE UUID: 79a53721-9394-4547-8d14-a6130a78194f
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Date deposited: 17 Aug 2017 16:30
Last modified: 11 Mar 2022 02:47
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Contributors
Author:
Weisha Wang
Author:
Charles Cui
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