Wang, Weisha and Cui, Charles (2011) Influences of culture and language: intentional or unintentional switch of thinking pattern. In The Customer is Not Always Right? Marketing Orientations in a Dynamic Business World: Proceedings of the 2011 World Marketing Congress. Academy of Marketing Science. pp. 131-132 .
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Published date: 2011
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Local EPrints ID: 413198
URI: http://eprints.soton.ac.uk/id/eprint/413198
PURE UUID: 79a53721-9394-4547-8d14-a6130a78194f
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Date deposited: 17 Aug 2017 16:30
Last modified: 11 Mar 2022 02:47
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Author:
Weisha Wang
Author:
Charles Cui
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