Packaging recovery ecosystems from a circular supply chain perspective – Insights from China and Brazil

Batista, Luciano, Gong, Jack, Pereira, Susana and Jia, Fu (2018) Packaging recovery ecosystems from a circular supply chain perspective – Insights from China and Brazil. In 5th International EurOMA Sustainable Operations and Supply Chains Forum.

Record type: Conference or Workshop Item (Paper)

Abstract

This paper provides a circular supply chain perspective of packaging recovery ecosystems implemented by a prime supplier of food packaging in China and Brazil. Through a case study approach, the paper provides valuable insights to academics and practitioners interested in the Chinese and Brazilian markets as well as in supply chains supporting recovery ecosystems in the packaging industry. The industrial practices addressed in the paper are related to restorative material flows advocated by the circular economy. The paper also makes a theoretical contribution by developing a circular supply chain archetype that builds upon existing sustainability narratives of supply chains.

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