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Design for Future: Retail Frontiers

Design for Future: Retail Frontiers
Design for Future: Retail Frontiers
Design for Future: Retail Frontiers exhibition was launched as a part of 2017 London Design Festival in September, London, UK. Based on the Silver Shopper project, the exhibition visualized and demonstrated the research background, research methods, key issues that older UK and Chinese customers face during their shopping journey and 18 inclusive product and service design solutions to improve supermarket design and service. The research findings have generated significant attention from the audiences, and they commented they would pay more attention to and invest more resources in improving social service to the elderly people. The exhibition was promoted and reported by 2017 London Design Festival, Shoreditch Design Triangle, University of Southampton and China Xinhua New through printed booklet and brochures, official website and social media platforms. It attracted more than 200 international audiences from the UK, China, Italy, Spain, Finland, Japan and so on. The audiences include retailers, design companies, researchers in retail, ageing related groups, design and ageing fields, students, families and others visitors.
Silver Shoppers Project
Yin, Yuanyuan
cdb7e6d5-a9d9-4ecc-bbaa-a10ea4350f39
Yin, Yuanyuan
cdb7e6d5-a9d9-4ecc-bbaa-a10ea4350f39

Yin, Yuanyuan (2017) Design for Future: Retail Frontiers.

Record type: Art Design Item

Abstract

Design for Future: Retail Frontiers exhibition was launched as a part of 2017 London Design Festival in September, London, UK. Based on the Silver Shopper project, the exhibition visualized and demonstrated the research background, research methods, key issues that older UK and Chinese customers face during their shopping journey and 18 inclusive product and service design solutions to improve supermarket design and service. The research findings have generated significant attention from the audiences, and they commented they would pay more attention to and invest more resources in improving social service to the elderly people. The exhibition was promoted and reported by 2017 London Design Festival, Shoreditch Design Triangle, University of Southampton and China Xinhua New through printed booklet and brochures, official website and social media platforms. It attracted more than 200 international audiences from the UK, China, Italy, Spain, Finland, Japan and so on. The audiences include retailers, design companies, researchers in retail, ageing related groups, design and ageing fields, students, families and others visitors.

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More information

Published date: 21 September 2017

Identifiers

Local EPrints ID: 419512
URI: http://eprints.soton.ac.uk/id/eprint/419512
PURE UUID: 2474c6b6-522a-417b-93e7-b8d1fcf8b093
ORCID for Yuanyuan Yin: ORCID iD orcid.org/0000-0002-2109-0135

Catalogue record

Date deposited: 13 Apr 2018 16:30
Last modified: 24 Nov 2022 02:43

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