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trading-off location accuracy and service quality: Privacy concerns and user profiles

trading-off location accuracy and service quality: Privacy concerns and user profiles
trading-off location accuracy and service quality: Privacy concerns and user profiles

Location privacy has become a growing concern impeding the adoption of many Location Based Services (LBS). Although there have been several approaches, such as anonymisation or obfuscation of location data, none has yet been completely successful at addressing privacy protection. This paper discusses the results of 256 survey responses which show that users' demands, expectations and concerns vary significantly among different user groups (by age, education, income, technological experience and social media activity) and infer that there is no 'one fit for all' solution for different LBS applications due to the variation in use.

Demographic Information, Location Privacy, Location-Based Services (LBS)
1-5
IEEE
Gardner, Zoe
616c9a10-554f-4064-ba9e-88ea03300074
Leibovici, Didier
a51acb31-878f-4f41-980a-732c785beb42
Basiri, Anahid
3f1ff8a7-1db0-4ac4-aaea-7c564d5ed857
Foody, Giles
ba5f31e8-abbc-43fe-9583-9f253d4945ee
Gardner, Zoe
616c9a10-554f-4064-ba9e-88ea03300074
Leibovici, Didier
a51acb31-878f-4f41-980a-732c785beb42
Basiri, Anahid
3f1ff8a7-1db0-4ac4-aaea-7c564d5ed857
Foody, Giles
ba5f31e8-abbc-43fe-9583-9f253d4945ee

Gardner, Zoe, Leibovici, Didier, Basiri, Anahid and Foody, Giles (2018) trading-off location accuracy and service quality: Privacy concerns and user profiles. In 2017 International Conference on Localization and GNSS, ICL-GNSS 2017. IEEE. pp. 1-5 . (doi:10.1109/ICL-GNSS.2017.8376244).

Record type: Conference or Workshop Item (Paper)

Abstract

Location privacy has become a growing concern impeding the adoption of many Location Based Services (LBS). Although there have been several approaches, such as anonymisation or obfuscation of location data, none has yet been completely successful at addressing privacy protection. This paper discusses the results of 256 survey responses which show that users' demands, expectations and concerns vary significantly among different user groups (by age, education, income, technological experience and social media activity) and infer that there is no 'one fit for all' solution for different LBS applications due to the variation in use.

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More information

Published date: 8 June 2018
Venue - Dates: 2017 International Conference on Localization and GNSS, ICL-GNSS 2017, , Nottingham, United Kingdom, 2017-06-27 - 2017-06-29
Keywords: Demographic Information, Location Privacy, Location-Based Services (LBS)

Identifiers

Local EPrints ID: 422982
URI: http://eprints.soton.ac.uk/id/eprint/422982
PURE UUID: 9d1d9fb5-9fd2-472d-8bb4-b35505538b19

Catalogue record

Date deposited: 09 Aug 2018 16:30
Last modified: 15 Mar 2024 21:12

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Contributors

Author: Zoe Gardner
Author: Didier Leibovici
Author: Anahid Basiri
Author: Giles Foody

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