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Measuring customer lifetime value with a zero-inflated inverse Gaussian model

Measuring customer lifetime value with a zero-inflated inverse Gaussian model
Measuring customer lifetime value with a zero-inflated inverse Gaussian model
So, Mee
c6922ccf-547b-485e-8b74-a9271e6225a2
Currie, Christine
dcfd0972-1b42-4fac-8a67-0258cfdeb55a
Bayliss, Christopher
5fb04968-5cbf-40d8-84b0-02e8c7e94a59
So, Mee
c6922ccf-547b-485e-8b74-a9271e6225a2
Currie, Christine
dcfd0972-1b42-4fac-8a67-0258cfdeb55a
Bayliss, Christopher
5fb04968-5cbf-40d8-84b0-02e8c7e94a59

So, Mee, Currie, Christine and Bayliss, Christopher (2018) Measuring customer lifetime value with a zero-inflated inverse Gaussian model. In European Conference on Operational Research.

Record type: Conference or Workshop Item (Paper)

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More information

Published date: 9 July 2018
Venue - Dates: 29th European Conference on Operational Research, , Valencia, Spain, 2018-07-08 - 2018-07-11

Identifiers

Local EPrints ID: 423030
URI: http://eprints.soton.ac.uk/id/eprint/423030
PURE UUID: 9abdf552-2858-41b9-9e9d-3879108477d0
ORCID for Mee So: ORCID iD orcid.org/0000-0002-8507-4222
ORCID for Christine Currie: ORCID iD orcid.org/0000-0002-7016-3652

Catalogue record

Date deposited: 10 Aug 2018 16:30
Last modified: 12 Dec 2021 03:38

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