Shukla, Paurav, Ruggeri, Stefania, Perks, Keith J., Ioannou, Marinos and Upchurch, Valeria (2009) Consumer choice process for impulsive experiential goods: The case of DVD rental market. Academy of Marketing Annual Conference: Putting Marketing in its Place, , Leeds, United Kingdom. 07 - 09 Jul 2009.
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Conference or Workshop Item
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Published date: 2009
Venue - Dates:
Academy of Marketing Annual Conference: Putting Marketing in its Place, , Leeds, United Kingdom, 2009-07-07 - 2009-07-09
Identifiers
Local EPrints ID: 429396
URI: http://eprints.soton.ac.uk/id/eprint/429396
PURE UUID: 10e22389-213c-431f-aa45-f86a5c584854
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Date deposited: 27 Mar 2019 17:30
Last modified: 13 Dec 2021 03:32
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Contributors
Author:
Stefania Ruggeri
Author:
Keith J. Perks
Author:
Marinos Ioannou
Author:
Valeria Upchurch
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