Shukla, Paurav, Perks, Keith J. and Achakobe, N. (2008) A study measuring the impact of integrated technologies on consumer confusion in the mobile phone market. In Academy of Marketing Conference.
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Published date: 2008
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Local EPrints ID: 429434
URI: http://eprints.soton.ac.uk/id/eprint/429434
PURE UUID: 147fecfd-3f28-48ea-aca7-832ad017f642
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Date deposited: 27 Mar 2019 17:30
Last modified: 13 Dec 2021 03:32
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Contributors
Author:
Keith J. Perks
Author:
N. Achakobe
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