Shukla, Paurav, Purani, Keyoor and Papazacharias, Georgios (2006) Television advertising and senior market: perceptions and reality. In Third AIMS International Conference on Management. INFORMS..
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Published date: January 2006
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Local EPrints ID: 429437
URI: http://eprints.soton.ac.uk/id/eprint/429437
PURE UUID: a500c1d3-a9cd-48e5-af4e-86298439e41d
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Date deposited: 27 Mar 2019 17:30
Last modified: 13 Dec 2021 03:32
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Contributors
Author:
Keyoor Purani
Author:
Georgios Papazacharias
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