Shukla, Paurav (2011) The interplay between psychographic and socio-demographic factors on consumers’ attitude toward private label brands. 2011 Summer Marketing Educators’ Conference: Delivering Value in Turbulent Times, San Francisco Marriott Marquis, San Francisco, United States. 04 - 07 Aug 2011.
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Published date: 2011
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2011 Summer Marketing Educators’ Conference: Delivering Value in Turbulent Times, San Francisco Marriott Marquis, San Francisco, United States, 2011-08-04 - 2011-08-07
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Local EPrints ID: 429554
URI: http://eprints.soton.ac.uk/id/eprint/429554
PURE UUID: 05e4f944-c61b-497b-9144-5e6f76f38bef
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Date deposited: 29 Mar 2019 17:30
Last modified: 13 Dec 2021 03:32
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