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Pitfalls of traditional marketing

Pitfalls of traditional marketing
Pitfalls of traditional marketing
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d

Shukla, Paurav (2006) Pitfalls of traditional marketing. International Conference on Marketing<br/>in the Age of Convergence, Indian Institute of Management Kozikode, India. 07 - 08 Jan 2006.

Record type: Conference or Workshop Item (Paper)

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Published date: January 2006
Venue - Dates: International Conference on Marketing<br/>in the Age of Convergence, Indian Institute of Management Kozikode, India, 2006-01-07 - 2006-01-08

Identifiers

Local EPrints ID: 429563
URI: http://eprints.soton.ac.uk/id/eprint/429563
PURE UUID: 0706a06b-6fe2-4f54-a9d6-53339f0a5903
ORCID for Paurav Shukla: ORCID iD orcid.org/0000-0003-1957-8622

Catalogue record

Date deposited: 29 Mar 2019 17:30
Last modified: 27 Jan 2020 13:58

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