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Antecedents and consequences of attitude functions for luxury brands: a cross-national examination

Antecedents and consequences of attitude functions for luxury brands: a cross-national examination
Antecedents and consequences of attitude functions for luxury brands: a cross-national examination
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d
Khalifa, Dina
33885851-c8fc-4dfb-9c22-36752d7f2cab
Peschken, Thomas
2f963609-ca8e-4748-9217-bbfeeb424386
Singh, Jaywant
db6316ed-e404-4c5a-873c-6e97c94fe531
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d
Khalifa, Dina
33885851-c8fc-4dfb-9c22-36752d7f2cab
Peschken, Thomas
2f963609-ca8e-4748-9217-bbfeeb424386
Singh, Jaywant
db6316ed-e404-4c5a-873c-6e97c94fe531

Shukla, Paurav, Khalifa, Dina, Peschken, Thomas and Singh, Jaywant (2018) Antecedents and consequences of attitude functions for luxury brands: a cross-national examination. American Marketing Association (AMA) 2018 Winter Conference: Integrating Paradigms in a World Where Marketing is Everywhere​, , New Orleans, United States. 23 - 25 Feb 2018.

Record type: Conference or Workshop Item (Paper)

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More information

Published date: February 2018
Venue - Dates: American Marketing Association (AMA) 2018 Winter Conference: Integrating Paradigms in a World Where Marketing is Everywhere​, , New Orleans, United States, 2018-02-23 - 2018-02-25

Identifiers

Local EPrints ID: 429673
URI: http://eprints.soton.ac.uk/id/eprint/429673
PURE UUID: 2f963420-1b03-48cb-b058-d1753953b9f1
ORCID for Paurav Shukla: ORCID iD orcid.org/0000-0003-1957-8622
ORCID for Jaywant Singh: ORCID iD orcid.org/0000-0002-0766-0162

Catalogue record

Date deposited: 03 Apr 2019 16:30
Last modified: 10 Nov 2021 04:00

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Contributors

Author: Paurav Shukla ORCID iD
Author: Dina Khalifa
Author: Thomas Peschken
Author: Jaywant Singh ORCID iD

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