Brands and the society
Brands and the society
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d
Dall'Olmo Riley, Francesca
2016
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d
Dall'Olmo Riley, Francesca
Shukla, Paurav
(2016)
Brands and the society.
In,
Dall'Olmo Riley, Francesca, Singh, Jaywant and Blankson, Charles
(eds.)
The Routledge Companion to Contemporary Brand Management.
(Routledge Companions in Business, Management and Accounting)
1 ed.
Routledge.
Record type:
Book Section
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More information
Published date: 2016
Identifiers
Local EPrints ID: 429679
URI: http://eprints.soton.ac.uk/id/eprint/429679
PURE UUID: 3554e4a7-cf08-4e25-9fe2-026344e76a31
Catalogue record
Date deposited: 03 Apr 2019 16:30
Last modified: 09 Jan 2022 04:06
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Contributors
Editor:
Francesca Dall'Olmo Riley
Editor:
Jaywant Singh
Editor:
Charles Blankson
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