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Brands and the society

Brands and the society
Brands and the society
Routledge
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d
Dall'Olmo Riley, Francesca
Singh, Jaywant
Blankson, Charles
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d
Dall'Olmo Riley, Francesca
Singh, Jaywant
Blankson, Charles

Shukla, Paurav (2016) Brands and the society. In, Dall'Olmo Riley, Francesca, Singh, Jaywant and Blankson, Charles (eds.) The Routledge Companion to Contemporary Brand Management. (Routledge Companions in Business, Management and Accounting) 1 ed. Routledge.

Record type: Book Section

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Published date: 2016

Identifiers

Local EPrints ID: 429679
URI: http://eprints.soton.ac.uk/id/eprint/429679
PURE UUID: 3554e4a7-cf08-4e25-9fe2-026344e76a31
ORCID for Paurav Shukla: ORCID iD orcid.org/0000-0003-1957-8622

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Date deposited: 03 Apr 2019 16:30
Last modified: 09 Jan 2022 04:06

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Contributors

Author: Paurav Shukla ORCID iD
Editor: Francesca Dall'Olmo Riley
Editor: Jaywant Singh
Editor: Charles Blankson

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