They are not all same: how Asian luxury consumers engage with luxury brands
They are not all same: how Asian luxury consumers engage with luxury brands
Banerjee, Madhumita
aa2f5228-6b0c-409b-abfe-5d141b9285bc
Singh, Jaywant
db6316ed-e404-4c5a-873c-6e97c94fe531
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d
28 August 2015
Banerjee, Madhumita
aa2f5228-6b0c-409b-abfe-5d141b9285bc
Singh, Jaywant
db6316ed-e404-4c5a-873c-6e97c94fe531
Shukla, Paurav
d3acd968-350b-40cf-890b-12c2e7aaa49d
Banerjee, Madhumita, Singh, Jaywant and Shukla, Paurav
(2015)
They are not all same: how Asian luxury consumers engage with luxury brands.
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Published date: 28 August 2015
Identifiers
Local EPrints ID: 429687
URI: http://eprints.soton.ac.uk/id/eprint/429687
PURE UUID: 020691f5-cde3-4237-ab59-1359e8338a92
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Date deposited: 03 Apr 2019 16:30
Last modified: 16 Mar 2024 04:42
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Contributors
Author:
Madhumita Banerjee
Author:
Jaywant Singh
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