Antecedents of customer loyalty in emerging economies: An empirical study in the Nigerian mobile telecommunications sector
Antecedents of customer loyalty in emerging economies: An empirical study in the Nigerian mobile telecommunications sector
Rizomyliotis, Ioannes
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Ukpabi, D.
067efc97-c400-4860-a7fe-41a1c3013c4a
Konstantoulaki, K.
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Kostopoulos, G.
445d196f-58c6-49db-bada-75b8a272b585
Lopez, Carmen
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2014
Rizomyliotis, Ioannes
620dd0a8-e1e2-4a15-bbb8-99e3ffe3f599
Ukpabi, D.
067efc97-c400-4860-a7fe-41a1c3013c4a
Konstantoulaki, K.
73ce33a0-f281-491c-a7a0-72f1a541eccd
Kostopoulos, G.
445d196f-58c6-49db-bada-75b8a272b585
Lopez, Carmen
f11f88d5-36c4-4beb-a4c5-ceb16a6df19c
Rizomyliotis, Ioannes, Ukpabi, D., Konstantoulaki, K., Kostopoulos, G. and Lopez, Carmen
(2014)
Antecedents of customer loyalty in emerging economies: An empirical study in the Nigerian mobile telecommunications sector.
In 43rd EMAC.
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Conference or Workshop Item
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Published date: 2014
Venue - Dates:
43rd EMAC European Marketing Academy conference: Paradigm shifts & Interactions, Valencia, Valencia, Spain, 2014-06-03 - 2014-06-06
Identifiers
Local EPrints ID: 434131
URI: http://eprints.soton.ac.uk/id/eprint/434131
PURE UUID: 9b27f2ca-fa61-4cbf-8bf4-317fb247b80e
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Date deposited: 13 Sep 2019 16:30
Last modified: 13 Dec 2021 03:35
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Contributors
Author:
Ioannes Rizomyliotis
Author:
D. Ukpabi
Author:
K. Konstantoulaki
Author:
G. Kostopoulos
Author:
Carmen Lopez
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