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Brand’s contribution to a country’s image

Brand’s contribution to a country’s image
Brand’s contribution to a country’s image
Lopez, Carmen
f11f88d5-36c4-4beb-a4c5-ceb16a6df19c
Balabanis, George
6c619905-c23a-42e9-bb8d-4696e0c1735c
Lopez, Carmen
f11f88d5-36c4-4beb-a4c5-ceb16a6df19c
Balabanis, George
6c619905-c23a-42e9-bb8d-4696e0c1735c

Lopez, Carmen and Balabanis, George (2013) Brand’s contribution to a country’s image. In 42nd EMAC.

Record type: Conference or Workshop Item (Paper)

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More information

Published date: 2013
Venue - Dates: EMAC2013: 42nd Annual Conference of European Marketing Academy, Ä°stanbul, Turkey, 2013-06-03 - 2013-06-06

Identifiers

Local EPrints ID: 434136
URI: http://eprints.soton.ac.uk/id/eprint/434136
PURE UUID: 48662faa-7820-49cc-b396-ef0d06bea2d7
ORCID for Carmen Lopez: ORCID iD orcid.org/0000-0002-5510-1920

Catalogue record

Date deposited: 13 Sep 2019 16:30
Last modified: 13 Dec 2021 03:35

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Contributors

Author: Carmen Lopez ORCID iD
Author: George Balabanis

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