An associative network approach to country image and place branding
An associative network approach to country image and place branding
Lopez, Carmen
f11f88d5-36c4-4beb-a4c5-ceb16a6df19c
Balabanis, George
6c619905-c23a-42e9-bb8d-4696e0c1735c
2017
Lopez, Carmen
f11f88d5-36c4-4beb-a4c5-ceb16a6df19c
Balabanis, George
6c619905-c23a-42e9-bb8d-4696e0c1735c
Lopez, Carmen and Balabanis, George
(2017)
An associative network approach to country image and place branding.
In Colloquium on Corporate Branding, Identity, Image and Reputation 2017.
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Conference or Workshop Item
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Published date: 2017
Venue - Dates:
Colloquium on Corporate Branding, Identity, Image and Reputation 2017, MIddlesex University, London, United Kingdom, 2017-09-07 - 2017-09-08
Identifiers
Local EPrints ID: 434139
URI: http://eprints.soton.ac.uk/id/eprint/434139
PURE UUID: 605081b6-f7e7-486d-89ec-0a399d6af339
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Date deposited: 13 Sep 2019 16:30
Last modified: 13 Dec 2021 03:35
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Contributors
Author:
Carmen Lopez
Author:
George Balabanis
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