Lopez, Carmen and Balabanis, George (2014) Identifying the levers of a country’s image: A network analysis perspective. In EMAC 2014: Paradigm Shifts & Interactions: Proceedings Of The 43rd Annual Conference Of The European Marketing Academy, 3-6 June 2014, Valencia, Spain.
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Published date: 2014
Venue - Dates:
43rd Annual Conference of the European Marketing Academy, , Valencia, Spain, 2014-06-03 - 2014-06-06
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Local EPrints ID: 434142
URI: http://eprints.soton.ac.uk/id/eprint/434142
PURE UUID: cb31d2e1-bf77-4544-977d-246794a070ab
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Date deposited: 13 Sep 2019 16:30
Last modified: 13 Dec 2021 03:35
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Contributors
Author:
Carmen Lopez
Author:
George Balabanis
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